What Fresha costsline by line.
$19.95 a month is the headline for one person. Marketplace commission, card processing and texts past the first 100 are where the rest comes from. Every number below is from Fresha’s own pricing page.
| Monthly price, Independent plan | $19.95 a month, with a single calendar column |
|---|---|
| Monthly price, Team plan | $14.95 a month per bookable team member |
| New clients from the Fresha marketplace | One-time 20% commission on a brand-new client who finds you there, $6 minimum per client. The page doesn’t list a cap |
| Returning clients and your own links | Free. Direct booking links, Facebook and Instagram bookings are listed as free |
| Card payments, online | 2.79% + $0.20 per transaction |
| Card payments, in person | 2.29% + $0.20 per transaction, plus $0.10 per Tap to Pay authorization |
| Card payments, manual card entry | 3.30% + $0.20 per transaction |
| Buy Now Pay Later (Klarna) | 5.99% + $0.30 per transaction |
| Automated texts | 100 free a month (per team member on Team), then $0.02 per text |
| Marketing texts and emails | $0.08 per marketing text. 50 marketing emails free a month, then $0.02 each |
| Card terminals | From $139 per device |
| Optional add-ons | Smart Website $15.95 a month. Google Rating Boost $14.95, Client Loyalty $59.95 and AI Concierge $99.95 a month per location |
Source: Fresha’s pricing page, checked October 11, 2026. Pricing like this changes, so check theirs for the latest.
The arithmetic
Fresha for one person, for a year:
12×$19.95=$239.40
Morningside’s booking page is free for the same year. On Fresha’s Team plan, three bookable team members at $14.95 each is $44.85 a month, or $538.20 a year. Morningside is free for a small team of up to 10 people, each with their own calendar.
Marketplace commission, as an example: a $60 first visit from a brand-new marketplace client is a $12.00 fee. On a $20 first visit, 20% would be $4.00, so the $6 minimum applies. Clients who book through your own link are listed as free.
Card fees, as an example: $2,000 taken across 40 payments costs $63.80 at the online rate, $53.80 in person and $74.00 with manual card entry. Tap to Pay adds $0.10 a payment, $4.00 on those 40. Fresha notes its rates are exclusive of local sales taxes. Those inputs are made up to show the math. Use your own totals.
Texts, as an example: 180 automated texts in a month on the Independent plan is 80 past the free 100, or $1.60. Morningside’s free accounts include 50 confirmation and reminder texts a month.
Morningside never takes payments, deposits or cards, so it has no processing fee of its own. If you take card payments, the processor you choose still charges its rate. Morningside is the booking link and the text that helps a no-show rebook.
Looking for a Fresha alternative?
Morningside is one booking link, text reminders, and a rebook text when a client no-shows, free to start. No marketplace, no commission on new clients.
Morningside vs Fresha, side by sideWhen Fresha is the better pick
If you want card payments, upfront payments or a marketplace listing, Fresha does those and Morningside doesn’t. Run the numbers on your own bookings with the booking app fee calculator.
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